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All about luxury brand management and the institutes that offer them

October 6th, 2017 by admin

luxury brand management
luxury brand management

Going by the dictionary definition of the word ‘LUXURY’, it is great ease or comfort, something that is not necessary but is pleasurable. But, do you, the Millennia’s agree to it? Well, we guess ‘No’. In some way or the other, luxury for you starts with brands and ends at brands. You look up to people who can afford big brands and wish to own at least a few of them soon, but what if you couldn’t just own them but also be a part of the brand you dream of? Yes! With the luxury brand sector accounting for over $280 million in 2015 according to some relevant figures, the job opportunity in the sector is at an all-time high. And what has caught everyone’s attention is luxury brand management course, which is like an entry ticket to a brighter career in the glamorous world of luxury. If you have an affinity for luxury brands, and are good at managerial skills, get this degree and pave your path for a better tomorrow.

In luxury, much like the sought-after brands, the educational approach which is luxury brand management, is also not very common, which is why getting admission to the institutes offering this course is a very difficult task, specially when the applicant lacks the passion and taste for the finer things in life. But, if you are somebody who really belongs to the world of luxury brands, then go ahead and study all about it. But… hold on! Let us first give you an idea about the course.

  • Well, like any other MBA programs, the MBA in luxury brand too has courses covering topics like finance, career development, HR and the like. What is different here is that, the students have to do case studies specific to the sector. Depending on the interest of the student, he/she can focus on fashion & accessories, watches & jewelry, wine & spirits, fragrance & cosmetics, hotels and real estate or cars & technology.

  • Like many other courses, it can’t be pursued online, why, you ask? Because of the obvious reason that physically experiencing luxury goods and services is of utmost importance.

  • In most of the universities, this course is of 11 months, where students get to spend a week working in a boutique. Not just this, but they also get to visit destinations like Dubai, Hong Kong and… how could we forget! The “big four” fashion capitals of the world like Paris, Milan, London and New York.

And if you think that’s all the course has to offer besides a promising career in the field of luxury brands, you are wrong. Because opting for this course also means that the universities will offer you chances to have a face-to-face meeting with the CEO’s of some of the most coveted and iconic brands like Chanel, Hermès, Louis Vuitton, etc.

So far, we have just given you an idea of the course, but as selective universities impart this ‘rare’ course, let’s educate you about the institutes that offer quality education for luxury brand management. If you have an inclination towards luxury brand management, below written is all the information you need to know about the universities:

S.N.

School Name

Country

Duration(months)

1

University of St Gallen

Switzerland

18

2

Essec Business School

France

18

3

Rotterdam School of Management, Erasmus University

Netherlands

16

4

Imperial College Business School

UK

12

5

City University: Cass

UK

12

6

Rouen Business School

France

24

7

Stockholm School of Economics

Sweden

22

8

ESCP Europe

France, UK, Germany, Spain, Italy

18

9

IE Business School

Spain

10

10

Esade Business School

Spain

10

So, gear up guys and start preparing yourself to be a part of any of these renowned universities and also of the luxury management. For more help about the concerned topic and university, call us and our consultants will clear all your doubts about your dream career. Your EduAdvisors wishes you all the best for your future!

 

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